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App Store

Enhance your understanding of App Store algorithms as the key factor to achieve success in ASO

App Categories of Apple and Google
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App Categories of Apple and Google

When it comes to mobile app distribution, Apple's App Store and Google's Google Play are the two most popular platforms. They offer convenience for iOS and Android users to search and download apps/games on their devices. These platforms cover a variety of app categories.

How to Make Your Own App Icon?
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How to Make Your Own App Icon?

iOS App icon; It is a very important image in terms of Apple Store Optimization. To publish an application, a high-resolution application icon must be created first. Since the application icon is the main representation of the application, it will be advantageous to make a striking design.

How to Get Started with Alternative App Stores?
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How to Get Started with Alternative App Stores?

Alternative app stores can be defined as very advantageous platforms to start new applications and to increase the interaction of big brands. Brands aim to develop their app stores, like Huawei's AppGallery and Xiaomi's GetApps. The reasons for starting to work with alternative app stores are given below.

9 Tips on How to Write an App Description
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9 Tips on How to Write an App Description

For Google Play and App Store, the app description not only gives the facts about an app but also encourages users to install it. This content provides 9 tips on how to write an app description for Google Play and App Store that will increase your conversion rate and help improve your keyword rankings on Google Play and the App Store.

App Marketing Strategy Guide
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App Marketing Strategy Guide

Mobile apps are positioned in the middle of our behavior in the mobile world as a big part of our lives. Looking at the first quarter of 2022, we see that the world of mobile apps, which has grown more than expected in the last three years, has spread to all areas of our lives, from shopping, communication, and entertainment, to health. Although the number of mobile app downloads has been steadily increasing since 2019, statistics show that 230 billion mobile apps were downloaded by users worldwide last year. In this case, what should our app marketing strategy guide be like?

Common App Store Optimization (ASO) Myths
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Common App Store Optimization (ASO) Myths

Mobile applications have become one of the most important elements of daily life. At this point, while there are so many applications today, various strategic plans must be realized to be noticed among so many applications. At this point, we can express common App Store Optimization (ASO) myths, as follows.

Why Is My App Losing Organic Downloads
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Why Is My App Losing Organic Downloads

Downloading applications is extremely important for an application developer. At this point, it can be alarming for application developers to see that downloads are being lost. But every download loss has a reason. For this reason, there is also a solution for these losses. Now let's take a look at why apps are losing downloads and how to solve it together.