Typedive Blog

Discover our latest articles, tips, and news on ASO and mobile app marketing

Customer Experience Management : Unlocking Power of CXM
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Customer Experience Management : Unlocking Power of CXM

Customer experience management, or CEM or CXM, is a comprehensive approach that attempts to control and improve the way businesses interact with their customers.This strategy covers all of the points at which a customer and a business come into contact, from first awareness to purchase to, at the end, post-purchase assistance and feedback. Encouraging a positive customer experience at every point of the customer journey is the aim of CXM. This can result in more customer satisfaction, loyalty, and advocacy as well as more income and business growth. Here’s a closer look at its key components and why it matters:

Mastering Review Response : How to respond User Feedback
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Mastering Review Response : How to respond User Feedback

Customer reviews are extremely powerful in the digital age we live in. Reviews, whether they are positive or negative, have a big influence on a company's success and reputation. Thus, any company hoping to prosper in the highly competitive environment must learn the art of review response. This brings to mind the question while mastering review response, how to respond user feedback.

Why You Should Use a Review Aggregator?
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Why You Should Use a Review Aggregator?

Consumer purchases are significantly influenced by internet reviews. All businesses, regardless of size or sector, should be aware of the online reviews that their customers are leaving for them. Review aggregators are useful in this situation. In this case, let's look for an answer to the first question that comes to our mind: Why You Should Use a Review Aggregator?

The Impact of Review Management on Business Reputation
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The Impact of Review Management on Business Reputation

Where customer opinions are readily shared and widely accessible, review management has become a pivotal aspect of sustaining and growing a business. Review management is the process of monitoring, responding to, and utilizing customer reviews across a range of platforms in order to enhance a business's reputation, customer satisfaction, and brand perception.

What are step-by-step mobile app marketing strategies?
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What are step-by-step mobile app marketing strategies?

So, you've crafted an app. A truly fantastic one. But now comes the big question mark: what are step-by-step mobile app marketing strategies? Dive into the intricate labyrinth of mobile app marketing with us, as we unravel the paths to help your app rise above the rest.

The Role of Ratings and Reviews in App Success
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The Role of Ratings and Reviews in App Success

Considering the multitude of apps available in app stores, the burning question on everyone's mind is: what is the role of ratings and reviews in navigating app store success? We delve into the realm of app store ratings and reviews, offering strategies and recommendations to enhance an app's visibility on both the Google Play Store and the Apple App Store.

How to Develop Successful Mobile App Marketing Strategy
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How to Develop Successful Mobile App Marketing Strategy

A solid marketing plan is essential for the success of your mobile app in the current digital era. It's crucial to stand out and efficiently reach your target audience given the millions of apps that are accessible in app stores. In this post, we'll examine the essential elements for creating a fruitful mobile app marketing strategy.

The Benefits of App Localization
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The Benefits of App Localization

Consider for a moment that your app is a global traveler setting out on an adventurous tour around the globe. How does it get this global passport? The key lies in a process we call app localization. It's not simply a mechanical translation job but a strategic venture to embrace global diversity, to resonate with the rich tapestry of global cultures, traditions, and languages. The benefits of app localization into different languages and regions become evident as your app becomes more accessible and appealing to diverse audiences, paving the way for greater user engagement and market penetration.

What is The Best Marketing Strategy for Apps
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What is The Best Marketing Strategy for Apps

The digital landscape is teeming with countless mobile applications, making an app marketing strategy crucial. What is The Best Marketing Strategy for Android and iOS Apps in 2023? With a particular emphasis on Android and iOS app marketing strategies, this article will navigate through the important components that make a successful strategy.